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Orlando is a land of many kingdoms: Disney's Magic Kingdom, Disney's Animal Kingdom, and the lesser-known (not Disney-affiliated) Chocolate Kingdom. The kings of these respective kingdoms aren't explicitly named, though we can speculate—Mickey? Simba? Ozempic?—Real power here probably lies somewhere between the consumer and the stockholder.
With that in mind, this week the full membership of Cooptimize (all seven of us!) flew to Orlando for Community Summit.
Community Summit is the big trade show in our industry. We did a little experiment by sponsoring a booth this year. The hypothesis: "Maybe it's worth our company sponsoring a booth."
Walking the show floor this week, it occurred to me how many consulting companies are run like kingdoms: owners and managers atop little throwns demanding the fealty of consultants below them.
I've been a consultant at several previous companies during company acquisitions. The first order of business during an acquisition is usually an all-company meeting to review the updated org-chart. Managers must think the rank-and-file's top priority is knowing who's in charge of who, and to whom those people report.
During one acquisition, the acquirers presented an upside-down org-chart. "We put the C-suite on the bottom...because we believe it's our job to serve you," they said with a straight-faced—as if there was any doubt where the power and excess profit of the new organization would accumulate.
Our worker-cooperative experience with Cooptimize has been very different. "Everyone has a voice," is more than corporate jargon. The decision-making requires genuine consensus, not just consent of the governed.
On the last day of the show, we had to decide whether to sponsor a booth again next year. Some were in favor; some opposed. One member observed, "it's interesting—there seems to be a reverse correlation between time spent at the booth this week and desire to sponsor a booth next year—the people who spent the most time at the booth seem least interested in sponsoring one again."
That argument won the day. The people most affected by a decision should have the most say. So we decided as a group not to sponsor a booth again next year.
This week wasn't a failed experiment—we successfully tested our hypothesis and found it incorrect. Relative to other things, it's probably not worth sponsoring a booth again. Though there is value in attending the conference and many of us will likely be back again next year.
Democracy at work!
Why did the king go to the dentist?
To get his crown checked
Source: Dad[AI]Base
Ozymandias by Percy Bysshe Shelley (1818)
A Gentleman in Moscow by Amor Towles (2016)
The unanimous Declaration of the thirteen united States of America (1776)
Load of the Rings: The Two Tools–D365 Excel Add-In and DMF
(Slides from my presentation this week for Summit 2025)
btw, I updated my website's About Me page with links to all my professional (and a few non-professional) presentations.
I am trying to flex my interviewing muscle:
Please REPLY if you'd like to do a 30-minute interview with me for a Podcast that doesn't yet exist.
Or book some time on my calendar if there's anything else you'd like to chat about:
https://calendly.com/iamjoshknox
Until next week,
iamJoshKnox
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Family Photo: Attention Calvin and Lawrence staged a glowstick performance for their stuffies, sponsored by the Summit 2025 vendors. I don't know what vendor sponsored the glowsticks—their name either fell off or was never attached to the styrofoam. Tradeshows are competitions for attention. The competition is frequently embodied in SWAG: stuff vendors give out for free to entice people walking the tradeshow floor to talk to them. The stuff can vary from branded pens, to stuffed animals, to...